•  21
    Photo-currents in silicon monoxide films
    with A. K. Jonscher
    Philosophical Magazine 23 (181): 205-223. 1971.
  •  21
    In China, online sales continue to grow against the generally adverse effects of the COVID-19 pandemic on economic development. Although advertisers favor online targeted advertising for its precision, consumers may find it intrusive and avoid it. This study constructed a conceptual model based on Stimulus-Organism-Response theory, Approach-Avoidance Theory, and Brand Avoidance Theory to investigate the influence mechanism of consumers’ perceived risk on the avoidance behavior of online targeted…Read more