Jing Li

It is feasible to deal with the high pressures in entrepreneurship using humor. This paper studies the effect of interaction between entrepreneurs’ perception of social culture and entrepreneurial experience (including experience with entrepreneurial failure and current company performance) on coping humor of entrepreneurs with a sample of 171 entrepreneurs from Bohai Rim in China. Regression analysis revealed that entrepreneurs would be more likely to adopt coping humor when they perceived supportive social culture to entrepreneurship and had experienced entrepreneurial failure or when they perceived supportive social culture to entrepreneurship and had good current business. This study contributes to the literature of the theory of humor, the culture of entrepreneurship, and entrepreneurial failure.

A new theory of the neuropsychological underpinnings of phenomenal consciousness, “asynchronous introspection theory,” is proposed that emphasizes asynchrony between different neurocognitive processes. We provide a detailed explanation of how a mind might arrive at a cognitive structure isomorphic to the cognitive structure that would emerge from experiential qualia. The theory suggests that a temporal illusion is created because of the mismatch between the real physical timeline and the neurally constructed timeline composed inside a person’s brain. This temporal illusion leads to the origination of a thought that one has had a certain experience wherein the thought and the feeling seem synchronous to the person but, in fact, are not. This leads to the thought, “I had a feeling.” The theory is elaborated via a metaphorical “robot supervisor model” and is shown to explain many current problems of phenomenal consciousness.