Laura Gutierrez

Audiovisual communication is greatly contributing to the emerging research field of affective computing. The use of audiovisual stimuli within immersive virtual reality environments is providing very intense emotional reactions, which provoke spontaneous physical and physiological changes that can be assimilated into real responses. In order to ensure high-quality recognition, the artificial intelligence system must be trained with adequate data sets, including not only those gathered by smart sensors but also the tags related to the elicited emotion. Currently, there are very few techniques available for the labeling of emotions. Among them, the Self-Assessment Manikin devised by Lang is one of the most popular. This study shows experimentally that the graphic proposal for the original SAM labelling system, as devised by Lang, is not neutral to gender and contains gender biases in its design and representation. Therefore, a new graphic design has been proposed and tested according to the guidelines of expert judges. The results of the experiment show an overall improvement in the labeling of emotions in the pleasure–arousal–dominance affective space, particularly, for women. This research proves the relevance of applying the gender perspective in the validation of tools used throughout the years.

The environmental damage that has been generated by human activity is a cause for concern, so pro-environmental behavior has been identified as one of the possible solutions. However, it has been seen that there are psychological barriers that prevent or hinder this behavior. For this reason, in order to have an instrument to evaluate these psychological barriers in our context, the objective of this research was to adapt the Dragons of Inaction Psychological Barriers scale to the Colombian population. The sample was made up of 810 university students from Bogotá and Chía, Colombia; 367 males and 443 females between 15 and 48 years of age. In general, an exploratory factor analysis and a confirmatory factor analysis were carried out, which demonstrated the existence of a five-factor structure with 20 items. Item and reliability analyses were performed, which demonstrated that the instrument has a high internal consistency; and two invariance studies were carried out, which showed that the factor structure is invariant for all study groups. In addition, the total instrument was scored. In conclusion, this adaptation of the DIPB presents adequate validity and reliability, and allows guiding future research on inaction barriers in the Latin American context, while providing an input for a first diagnosis of this construct in Colombia.