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    What we bet on is not only tangible money, but also good mood
    with Hui-Fang Guo, Rui Tao, Hai-Ping Chen, Rui Zheng, and L. I. Shu
    Cognition and Emotion 36 (7): 1404-1419. 2022.
    A surprisingly large number of lottery prizes go unclaimed every year. This leads us to suspect that what people bet on is not only money, but also good mood. We conducted three studies to explain, from an emotional perspective, why people play lottery games. We first conducted two survey studies to assess mood state reported by online (Study 1a) and offline lottery buyers (Study 1b) at different stages of lottery play. The results revealed that participants’ highest mood appeared before knowing…Read more